Velkommen til en ny episode av Lykkes Liten der vi i dag dykker ned i historiene og erfaringene til en av Haugalandets mest kjente profiler. I over 20 år har Knut Netland vært et av ansiktene til TV Haugaland, og gjennom sitt virke har han vært utrolig flink på å få frem de gode historiene fra regionen til seerne. I dag tar vi en nærmere titt på TVH Haugaland, samt de utfordrende tidene som har ledet de ansatte til å ta skjebnen i egne hender som nye eiere.
I tillegg til sin rolle i TV Haugaland er Knut også gründeren bak sitt eget selskap, Speaker. Her tilbyr han tjenester innen ledelse av konferanser og arrangement. Vi utforsker hvordan han takler oppdragene, og får et innblikk i hans visjon for selskapets fremtid.
Vi tar også en tidsreise tilbake til 90-tallet, den gylne æraen for salg av musikk. Knut var daglig leder for den populære musikkbutikken Hot Music og endte til slutt opp som eier. Han deler historien om hvordan de oppnådde suksess og den strategiske tilnærmingen de tok for å selge selskapet.
Dagens episode er produsert av
Gründerloftet, regionens mest spennende arbeidsplass for deg som driver din egen bedrift, og
Vy Strategy: markedsføringsbyrået i Haugesund som hjelper kunder å velge deg ved å fokusere på strategi og gode løsninger.
Velkommen til en ny episode av Lykkes Liten der vi i dag dykker ned i historiene og erfaringene til en av Haugalandets mest kjente profiler. I over 20 år har Knut Netland vært et av ansiktene til TV Haugaland, og gjennom sitt virke har han vært utrolig flink på å få frem de gode historiene fra regionen til seerne. I dag tar vi en nærmere titt på TVH Haugaland, samt de utfordrende tidene som har ledet de ansatte til å ta skjebnen i egne hender som nye eiere.
I tillegg til sin rolle i TV Haugaland er Knut også gründeren bak sitt eget selskap, Speaker. Her tilbyr han tjenester innen ledelse av konferanser og arrangement. Vi utforsker hvordan han takler oppdragene, og får et innblikk i hans visjon for selskapets fremtid.
Vi tar også en tidsreise tilbake til 90-tallet, den gylne æraen for salg av musikk. Knut var daglig leder for den populære musikkbutikken Hot Music og endte til slutt opp som eier. Han deler historien om hvordan de oppnådde suksess og den strategiske tilnærmingen de tok for å selge selskapet.
Dagens episode er produsert av
Gründerloftet, regionens mest spennende arbeidsplass for deg som driver din egen bedrift, og
Vy Strategy: markedsføringsbyrået i Haugesund som hjelper kunder å velge deg ved å fokusere på strategi og gode løsninger.
Hi and welcome to a new episode of the luck-lifetime, where we today dig down the stories and experiences of one of Høgoland's most famous profiles. In the last 20 years, knut Nettland has been one of the faces of TV Høgoland and through his work he has been incredibly good at presenting good stories for the region to the viewers. Today we take a closer look at TV Høgoland, while the challenging times are the ones that lead the approach to taking the ship into their own hands as new eggs. In addition to his role in TV Høgoland, knut also founded his own company. Speaker here in Börrenstein is a leadership of conferences and arrangements. We explore the ways he deals with the challenges and get a glimpse of his vision for the future of the company. We also take a look back to the 90s, the happy honor of Sahlga Music. Knut was the leader of the popular music, the famous Hot Music and finally, eiger. He shares with us the history of the project and the strategic achievements it took to sell the company.
Speaker 1:Today's episode is produced by Grundelofte, the region's most exciting workplace for you who are driven by the drive and WeStrategy, a market management office in Høgussund that helps customers choose you who focus on strategy and good solutions. We also want to thank the sponsor of today's Høgoland Finance, who are engaged and competent in responsible players, a premium partner of Power of the School, and they help small and medium-sized businesses with the ownership of the services, the services and systems they need to succeed. They can help those businesses either with help with everything or only having an interlocutor. I use Høgoland myself and have been very satisfied with the flexibility they give me and the combination of being able to do something for myself, and that makes things difficult, plus that I am a partner of a good sort of company and an app that works every day. Welcome to the studio here in Lykeslitten, knut.
Speaker 2:Thank you very much for that. I'm looking forward to this. Have we checked?
Speaker 1:in. You usually sit on the other side of the table and ask and dig. But how do you sit on this side?
Speaker 2:It's not that difficult, but it's much more comfortable to sit in the chair than you do. But it's nice to remember back, it's nice to be interviewed but, as I said, it's enough with the control. When I know who I'm coming and what I'm building up to, it's not completely understandable.
Speaker 1:Of course, here they can come with a lot of weird questions, and everyone knows you because we've been in Høgoland for over 20 years. You have to be, in a way, everyone has a relationship with Høgoland and everyone has a relationship with Knut.
Speaker 2:What was nice was when we went to the competition. What was nice I have to speak English now. Yes, I know. What was nice when we went to the competition was that I thought that the only thing that happened was that everyone came with their concerns that this competition was with their mother and brother from Høgoland, but then they were so huge that people would show that they were competing in their local TV station. It had never been better. It was really a motivation for us to work there and a great motivation to start up again. So we have clearly done something right?
Speaker 1:I think so. I came to this region in 2004. It was bad that we started with a whole-time job and, on the other hand, there has been a part of living in Høgelsund. Tv. Høgoland has been a part of the media. It's one thing, but there have been a lot of people who have been there. A lot of history has been there. I have been there many times and people have known me, but there is a arena that you haven't shown before that the region has to live on.
Speaker 2:I don't want to over-vote our content. I think many people have a relationship with TV Høgoland. I remember being very attentive to TV Høgoland but I felt a little bit like you were more involved. I was more involved in training people to be on TV In the beginning. You heard them saying that you were going to the East.
Speaker 1:You were very hopeful.
Speaker 2:But right away we were sitting here in Høgelsund, we were going to the local. They got better and better After a while. A lot of training came, and so on. So I can say that it is a mission and there are so many high-level people who are very good at TV.
Speaker 1:I don't think you are upset. You have always been from focus TV to live broadcasts in studios out on the radio stations. It has been a suspect. People have to train themselves to be able to. You want to be good when you are on TV.
Speaker 2:Yes, of course, and from the beginning, when we had the morning broadcasts, I went parallel to TV and radio. I was sent to TV Høgoland in 2004 from Radio Høgoland. It was a morning show. I was on both radio and TV and then I had a panel of four women the first morning. People were 29. And I had a stable in here with three or four hundred people. And then, of course, you get training. In each media I get training to lead these types of broadcasts. So it was an experience without a equal, so a financial start for me in this team.
Speaker 1:I think it's hard to work with one guest once a day, one hour. I would have to go to the biggest guest every morning.
Speaker 2:It's not my fault. I have a part of the audience Great.
Speaker 1:But then you came. Maybe a part of the person who came again. Yes, of course.
Speaker 2:The best thing is that I missed the stage, so for a part I go again, but of course it's good that I don't use people up.
Speaker 1:And then, of course, someone like me, who can always call for it and then the audience will be like I'm not used to it at all. So it's fine, we will come back to TV Huggalan, but this is a reason for that. You have a drive with other things too. I wanted to go back to the time before TV Huggalan. You were a boutique called Hot Music, and that was you on establishing and establishing the Aegee. Can you tell a little bit about that background?
Speaker 2:story again. Yes, I wasn't on establishing it. It was a music association. It was a big music association in Huggalan, so it started in the 80's. It was in the early 80's. Instead of John Benny Kelmorsen he started it. I was just a regular customer for the years, but I don't remember how passionate and cool it was to go there. They had a tight bond with England. They got a VOS cassette from London on Tuesday and they saw the top of the pops on Saturday.
Speaker 2:It was a whole new show, so you felt like you were a big fan.
Speaker 1:People were looking for the boutique to get a new guest from BBC. It was one of the trackpastas the boutique had.
Speaker 2:They were directly imported from the USA, england and so on. But at least for a year I took another drive. You saw the SR Bank in Aurelis. It was an old milk bar because it was a good growing machine. So I went down a bit back in the days. I came back from the military. I got a job at a music association Right on the part of their gas station and I did something right up there. I was invited to take part in the center and invited them to buy the company we talked about, helmorsen and the two others. I was just working there. I drove there for nine years. It was an adventure. I got to know a lot of people. I found out that the boutique was really something for me. I liked it very much. I didn't want to quit. It was a coincidence that I was one of the big ones who wanted to buy it and it was a coincidence that I joined the team at the first round in Ögöland.
Speaker 1:Was it a German or Norwegian chain?
Speaker 2:No, it was a simple store.
Speaker 1:How were the nine years there? What changed over the years?
Speaker 2:When I joined the team, there were vinyl cassettes and CDs. I put more and more on CDs, and then there were all sorts of obscure products, mini discs and all kinds of stuff.
Speaker 2:When I found out that I was going to quit, he was so eager to buy it. I saw that it was more than just playing music online. Ragnarmyr came from the Amanda Center. He was poor, not even that low. I thought that if people from the center get a competition, they might not have to try anything completely different. It turned out to be the right thing to do, because it was a very tough competition. It was the years that passed since we were growing up. The center said that it would probably come back, but I didn't manage to drive music today.
Speaker 1:It was a very good point. But it was a good thing to see today the combination of new competitors in Aglamur and changes from CD to low-level music and copying. It was a violent change in that case?
Speaker 2:Yes, absolutely. It was a success for me that it was different. I was interested in overtaking for the timing was good.
Speaker 1:What was difficult with the repetitions before the center came to be?
Speaker 2:It actually went pretty well, but the reason for that was that I was standing on some wet ground and working alone and trying to save than I could. I remember a period when I was five or six years old when I didn't have a day off, including Sunday, or I was standing on a big scale. It's very much because of the branching I got that I work in the world of music, but now I haven't been better than that.
Speaker 1:No, I haven't, you are overall.
Speaker 2:Yes, almost like when I get angry and I can't stop. It's just that the focus is not on me. They're going to do it and this is fun, so it's not normal at all.
Speaker 1:What did you do most? Was it pop, music, rock or?
Speaker 2:Yes, it was list pop and rock, did you?
Speaker 1:collect the records.
Speaker 2:Yes, it was high-end for absolutely much music, not the most exciting release, but they sold it and hacked it.
Speaker 1:And they paid 180 kroner for the album. That's what I said.
Speaker 2:In the end of my career.
Speaker 1:It was 169, I think instead of being expensive enough, you bought it several months ago.
Speaker 2:So it's yes, I bought it several months ago. Since the Chuchaburgladi Christmas travelling willburies, there were many Whitney Houston Bodyguard. Yes yes. It was a lot. So no, it was a check-in time.
Speaker 1:You had to get a cover in music, so you had to have. You had to have a very good repertoire, but I had to change it.
Speaker 2:Yes, I'm learning from Lengen and his great-grandson in Bergen. And then you set it straight from the record companies and then it was like he was driving music in the beginning and he started it all. He was still impressed directly from England and the USA and he was driving as a grandson, so I had to share that with you. So I had the great sense of what people wanted.
Speaker 1:You have put on something else to do on your free time to say something more to TV Heugoland to talk about speakers.
Speaker 2:Yes, the companies started. Eg and Peter Steen in it started in 2016, so it's been almost eight years since then. So it's about conferences, celebrities and all kinds of things.
Speaker 1:Why did you start it and why exactly then?
Speaker 2:No, I saw that it wasn't just an overflow of people who were dealing with meetings, debates and all kinds of things. And then I started to get some experience with it and then you're probably a checker and you don't work as a teacher because you have to put it into the MNN when you're going to lead a debate about earth cable contra high-spirited you don't have to put anything into everything.
Speaker 2:So it's like a teacher. And then you always have the audience. It's not like I'm used to TV and you just look into a dark circle or you have no idea. You get a response to what you're saying and doing and then you easily find out what doesn't work. So it's like a teacher like you can take into your daily work with two what do you talk about as a speaker?
Speaker 1:Are you a moderator and such, and what do you do?
Speaker 2:It's all about leading conferences, debates, to be a toastmaster, to lead jubilee parties, to have own presentations with other artists not only artists, but also lead and talk and manage. So it's like a broad spectrum and a lot of work.
Speaker 1:And that's not something you actively work in, is it?
Speaker 2:No, because I don't have time to drive with them. But I think it's so nice to have the chance to say that I'm trying to have a part of my work in a year. But I never go out and work in the market myself and say hello to you and such, because I don't have time to take the higher amount of time to come, so it's you who takes the contact with me. I try to get time to get a part of it.
Speaker 1:After this podcast, you want to.
Speaker 2:What do you do?
Speaker 1:I have to say I work on TV. Is there enough time to get to live? If you have been out and working aggressively to communicate what you're doing?
Speaker 2:A little bit of doubt because of course, if I had been out and worked in the market I would have gotten more work and it would have been fun to try it. I've been in the thought a few times but I don't have a chance to answer if it's possible to live with them. But, as I said, not so many people here in Högerland drive with the breadth I have in any case, so I don't have to be too busy.
Speaker 1:What kind of customers do you work with?
Speaker 2:No, it can be anything from the law and the community, private persons, various public institutions, the library, other artists as I said again, not artists but artists.
Speaker 1:You work with the artists together.
Speaker 2:Yes, so it's actually quite a broad spectrum, but what do?
Speaker 1:you drive yourself Petter.
Speaker 2:Steehm is not involved in. For a few years he got more and more work and more and more responsibility in the work he has in Sweden and the community and he got worse and worse. So he didn't feel like a shit-man and then he found out that it would be better to buy him out with a shield as a good friend.
Speaker 1:That's good, so he can do it anyway. Yes, yes, yes. What's the good and the bad in this case? Is there a lot of preparation and is there a special method In?
Speaker 2:any case, there was a lot of preparation and preparation and then the question was you have a bit of a nature of the application and doing it well. Is there, as I said, a debate with a difficult subject? So you have to read it carefully. You have to take the conversation with each individual debate participant to hear what they actually mean and what is the best I can get out of it so as best to have physical meetings with people, you get a connection with them on the front. Do you take time?
Speaker 1:Yes, you take a little time.
Speaker 2:Yes, and I didn't think I would do that when I was home. But I did this job and this was going to be good. I wasn't sure if I would do a bad job when people expected me to do something like that, so I didn't think about it and tried to do it properly. So you take time on the front and that's a boring part of it, but the same job when you came to the office. It's always not fun, so it's been boring.
Speaker 1:I think that you have to talk about this job with Oggeteve and Høgarland, so you have to talk about it, which is not as comfortable to be on the stage or in front of a camera. Maybe it's a short understanding. Go on. How do you handle that? How do you get people to speak and get the message you're on?
Speaker 2:Yes, to get the speaker part first. If you think about it, when you meet that type of people, as usual when I'm having a conference and such it's booking and doing they've got a lecture in the hall or something like that and then they're usually waiting for people and stuff like that. But if it's enough, then it shouldn't be then I often suggest that, instead of knowing how to hold a lecture later on, let me interview them so that they can get some humor and get some attention, and that plays a role. Well, and it's also good to be a little early when you're getting involved in conferences or whatever, to be more effective and to invite people and stuff like that. But the most common thing is that they've come to a conclusion and they just have to get ready to start this whole show. But when it comes to TV, it's a lot of psychology.
Speaker 2:Now, when it comes to people who aren't that much involved, they have a fun person to talk to and stuff like that. So I don't have to be a top guy and talk fast. I have to put myself on his level or his level. Talking to and stuff like that isn't the same type of person and I don't have any problems with that either because I'm super unexpected and ordinary I haven't really been but I have primarily learned to thank both of you, so I don't have a problem putting myself on your level, but on that level so that I get a chemistry with the guest and that it's delivered as well as possible.
Speaker 2:And then I'm genuinely convinced that the guest should know where to get the best out of this, like his man or her man, and that's my responsibility how to be good. He should be good at this. So then I try to be more careful before we go on, so that we lower our shoulders and then I'm aware of what we're going to talk about, so that we don't get any surprises. And then it goes as well as it's nice. But of course at the weekly point you try to pick up stuff and guests so that you know how to deliver everything. So that doesn't usually look like a big challenge.
Speaker 1:What has been the biggest challenge in Spiker if you look at it as a?
Speaker 2:The biggest challenge is actually that with the start and the egg, I'm not sure if I'm able to use the potential because I don't have time to deal with it. Had I had more time, I would have really gone out and been offensive and made a deal. So that's just what I'm coming up with. So it's the big building that I don't have time to do it really. But what's the most interesting thing about it? I try to do it really well, but I could do much more outside of the whole package.
Speaker 1:So you're thinking about Spiker from 5, 10, 15 years old.
Speaker 2:I think, yes, it could be a nice job. And when I'm not alone in the media and the administration itself can do whatever they want to do, I don't see it as a problem that I go to the IKON or sit in a young chair for 20 years and I don't have to do it.
Speaker 1:It would be at least a violent transition if one day you're going to stop doing it.
Speaker 2:when you're on your tempo, I don't think it's going to be fun. No, it's not going to be fun. So it's a nice job, and I just have to admit that when the high schooler went to the IKON this time here in Skiklig he was in the concept of combining what Spiker and some media actors were doing. Actics should not be more impressive than I had a plan, but it wasn't given yet. It's exciting. Yes, it's exciting.
Speaker 1:Often they do a little bit of things in combination. Yes, exactly, if you're going to have a 9-7,. It's always challenges and how much time you need to take steps, how much time you can go over and the chair, that it actually comes to be stable.
Speaker 2:Yes, it's a very difficult timing.
Speaker 1:Can you check the performance of Spiker?
Speaker 2:Yes, there have been so many.
Speaker 1:You can't just choose the stage. You're talking about the customer.
Speaker 2:I have said my own things. I don't know if you remember Ingrid Kvist, who died of cancer three years ago. I had a fantastic wife, so I made a proposal. I made a proposal together where she told her story and she put up with the disability around the church and district and so on. She was just so fantastic and to date back, I got to stay in front of her. It was a crazy decision. So that was really incredible, ivana. Of other things, I applied to lead a staff for life more cleverly, but at the end of the day, they had this incredible moving staff like Dane Santel with their Carmacommunicid 50 years anniversary. It was fantastic in Catering China with incredible entertainment and a lot of shows. I'll never forget Busruls, my favorite. The, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the.
Speaker 1:The.
Speaker 2:The the.
Speaker 1:The. The, the, the I'm not saying that anymore, so I'll have to keep it up all day.
Speaker 2:I think many people continue to try to find it on YouTube.
Speaker 1:Very good, we can go a little bit to Høgoland. Maybe you have worked in the media industry more than 20 years. You worked as a freelancer in Høgoland before you went to Åland A little bit.
Speaker 2:yes, I was in Høgoland radio in 20 years before Høgoland, so it didn't get any better.
Speaker 1:It's a big stretch. Incredibly much has happened in the media industry. What has been the biggest change when you were in the company?
Speaker 2:It's become a much more fragmented image of the new industry. It's the end when you start to get 20 years of experience in the industry, like when you take it in when you want to Mobile use. It wasn't anything called mobile until it started. It has been said that most people notice it in the need of video and sound and read stuff on the mobile, and it's obvious that young people rarely watch and listen to and read on the traditional media. They get their news through social media. How good it is, how much you don't prepare for it. It's a bit skeptical about the development, but I see that it's more and more on the growth on Facebook or on Korshøy and then I push on it. But it's not a very good form to be in bed. Algorithms are just too much to be understood. It's often our own opinion, so it's a bit of a rough development, but it's something that you're very likely to think about the most.
Speaker 1:You talk about young people. I have two children. We try to stay strong and try to limit our time. It's almost impossible for myself. I have a good chance of having a Facebook on my phone. I'm not strong enough.
Speaker 2:I should be strong enough.
Speaker 1:I'm not strong enough. I think it's hard for an 11-12-13-14 year old to limit his habits. It's almost completely possible.
Speaker 2:I have a bad feeling about it. I know that young people don't really see much of it. They don't spend more time with other young people, but I've been more strung to it. But when I don't sell myself I don't give a damn.
Speaker 1:For example, I've felt that growing up is getting worse. So if I get better.
Speaker 2:I've let it go, but I don't want to get stronger.
Speaker 1:I've done it a few times before, so you're back.
Speaker 2:You're talking about it.
Speaker 1:I'm talking about it. I also have a lot of it. It's a bit late.
Speaker 2:It's late, so we'll have to get back to it and we'll do it again.
Speaker 1:Yes, that's true. Have you seen any changes in the demographic? You talk about young people who are more and more on scrolling. Have there also been any changes in the way they look at their children?
Speaker 2:Yes, in the mountains there is a lot of growth in the way they look at their children, which is not so bad for young people to keep up with. But when it comes to the number of views, if you're asking about it, yes, that's okay. They're so incredibly good at this beautiful view. When you look at it like that, you haven't had any beautiful views for quite a while, but the view is between 2,000 and 2,000 days old and it's good to be on local TV, but it's not exactly like that.
Speaker 1:Because you can't get a report from Tehlia or Altebok that shows how much you watch. You have to do a professional analysis here.
Speaker 2:Yes, people get so many platformers and, as I said, they're very expensive and that's why they have a lot of world economy, which I haven't been able to do in the last few years, but I've been working with them for so long, I notice their response when we're out and so on, so it's been a pretty stable way of looking at me around the same age, but the last time I was with 2,000 days old, as I said, Do you have any comments on the channel number you have?
Speaker 2:If you're thinking about online TV, I don't think it's cheap to be on 50, 72. It's been a long time since I've been on 30, 72.
Speaker 1:It's cheaper than Tehlia. I'm always in the box I think you're always in the top 5. Maybe I can choose myself to be a little more confident.
Speaker 2:Yes, maybe I'm always on the technical side.
Speaker 1:I'm sure you'll be able to get a lot of support.
Speaker 2:Of course it should be number 2 or 4. But I think when it comes to local TV, I'm a little bit of a surprise. If they want to get closer to us, they'll find us.
Speaker 1:You can change different concepts through the years. For example, focus TV live broadcasts. You don't have that much, but you can change the format from 5pm. But that's what we've come back to.
Speaker 2:If you think about it, maybe the last year you're the last one to change the concept. Now I'm moving, so I'm about to build up a new studio. I'll start it all over again. I feel like it's a great success Because you get a lot of votes in the broadcasts. It's easy to get the volume right, so it'll start up with a lot of checks.
Speaker 1:You have to take up a part of the current situation. Can you prepare yourself? You'll be there to talk about the new day, the day of the walk or the week.
Speaker 2:I've been in the chapter and I've been thinking about it, but I don't have time to talk about the rest of the time I've been up to the people I've visited.
Speaker 1:I don't think it's going to be over.
Speaker 2:We could prepare for it, but they'll have to change the chapter. I don't have time to go into the dub, but I want to go into the local news. I feel lucky to be doing well. I have a small tone, so I feel like it's worth it.
Speaker 1:How have people seen the news on Linear TV? Or are they going through the internet? Or do people back up on the news?
Speaker 2:Again, I haven't talked about it, but of course Linear TV is moving. So more and more people are watching us on mobile. We have just developed a new app. I hope I'll be able to do extra good with it. When it's done in the next week, I'll be able to download it on all smart TVs I don't want to be on the news, but I've been on the news on Rix TV.
Speaker 2:It's all about being there. They prioritized Disney in front of us, which I hope will be seen, so I hope people will be able to see the app and hang out with the technical team.
Speaker 1:There are not many people who know how it works to be on a cable TV package.
Speaker 2:You have to pay for being there and for placing I'm not sure about the number of calls with the power of the speaker. The ones with the largest number of calls are mostly through the box. Not sure how the number of calls is connected to the payment and how it works. That's not the best way to do it, but at least we can always box with the TV now.
Speaker 1:But when the app comes, all the fans will be on the same page. Don't forget to check out more and more on the app when you're going to find it. You can just go to the app If it's still cool or if it's a tennis TV. I don't have a name. I'm not that close to that? Is there anything you can find in the niche?
Speaker 2:Yes, and you have your ABO legs. People don't like to have other legs. On one of the bare-cell announcements In the past days, people could live on that, but it's not like the stores around the market. We've said that we need 3,000 subscribers before April 1. But we've almost reached that. The technical solution for the month's subscription is open. With VIPs, people can do this themselves. Since we've just got the box ready, we've been sending packages for the month and we're sending the year's subscription, which we could do.
Speaker 2:That's a good start, I think so. It's just that the viewers have to pay for it. The most important thing is that it's open when it's in the month. People are used to reading it online.
Speaker 1:It's a great thing that journalists have to have it in the month, will you have something that makes you feel free to do things online, or will you have everything under the subscription?
Speaker 2:I don't have the full control of the details. I have to listen to the editors Karan, hesseberg and Koevar, but the monthly subscription is the most important thing.
Speaker 1:It's the most common thing on TV People can watch the whole show for free when you get to this point.
Speaker 2:But part two it has to be abundant to watch more on the app.
Speaker 1:It's a strategy. I see podcasts that you listen to for 20 minutes and if you want to do the rest now, you have to pay.
Speaker 2:I thought it was either on the podcast or no, there were many different solutions.
Speaker 1:Some of them are alive. I don't have a crown on this. I think it was a joke, but some of them have a job. I've always been on the show have you done anything on TV channels? I've been on TV for a long time.
Speaker 2:I feel like it can be a good idea to do it. But I'm sure it will be, a good idea to do it. I think it will be a good idea to do it. I hope it will be a good idea.
Speaker 1:We will now ask the audience what else did you do?
Speaker 2:You would like to believe what he did. What a headlight, what kind of headlight did you do?
Speaker 1:I'm not sure that's how it is. It's an exciting model. It's like in any company. You have to try out different things Of course, it's very nice when you have a first goal. If an app costs a certain amount of crowns, it can be done. It's a good thing to keep growing.
Speaker 2:It's a great competition. There are a lot of crowns. I don't have a full overview of everything. Many people go through the time. It's smart to do it, but I hope people will spend 99 crowns on TV. Many people don't meet the video content If it's local life.
Speaker 1:I hope so. I'm going to buy the PD one on Saturday.
Speaker 2:Not true or the Lotebus one A hell of a deal on Akrabyg.
Speaker 1:Yes, it's still expensive, two months.
Speaker 2:You don't drink too much.
Speaker 1:It's exciting, it's a good development. What's the strategy?
Speaker 2:The main strategy is to take a real leg and stand out of the standard advertising. I don't want to continue with it. But it's not a life force alone.
Speaker 1:Let's go back a little bit. How did you start to see that this was economically difficult for TV-hugging?
Speaker 2:It was just like the word. All this marketing budget was just being sold down. One company that was in power was one of the first to be cut out, and the market budget was generally being sold down during the crisis. It never came to the same level again. We had the same costs as the other companies, so I saw that this could go crazy. It did A year or so later. Did you get a job? Yes, most other brands were actually not supposed to be selling more than the other, but the consequences were different.
Speaker 1:And then the UK10 started to think that, but there was no one who could take it away from you, so that the strategy started to lay itself down and that it came as an alternative.
Speaker 2:There is no one in the TV industry, among other things, with a small family, and you have a kind of community and a go, so that you never see the clock ticking and the time is ticking, and so that's how we finish the job, and then we see each other again the next day, and once we saw that this was going well, we were quite satisfied with our mother trying to get it back up and going, because we felt that we were never going back in between and that there are many who put a price on it and that there must be a market for this. And then we knew that this app that we talked about was on the move, because you thought you had seen it.
Speaker 2:Yes, it was the media company's country that started to make it.
Speaker 2:I don't remember if I made it, but we knew that it was on the move and it could be good timing in relation to when I eventually managed to start it up again. So it was like a golden wheel forward. Then people could subscribe to it, and then you had the thoughts of it, and then it became like that. Now I would like to be able to show you that it was good to have a lot of years down there. I have to spend some money and so on and so on, but in the end it was too stupid to give up when, despite all the hard work that you have on the right hand side, a lot of people are happy with the product you are delivering.
Speaker 1:Who is the one who goes further in the company?
Speaker 2:Three of us are involved and a couple of external investors are outside, so it's a little gang Good.
Speaker 1:Very exciting. What do you think will be the challenges of the next five years? Maybe it's been a long time since we saw Nuno Eddi talking about April 1st.
Speaker 2:I'm so happy to have you here.
Speaker 1:What are the challenges I have to?
Speaker 2:say that I have to recruit young, smart, middle-class people. We don't need young people. We drive them today with the old way of life, so we need to get young people pretty soon.
Speaker 2:We have a very smart program. There are a lot of people who are very smart. They have gone to TV2 and one of the core courses. So if we get enough, we can make stuff and meet young people. We have to be on the platform that people are on. It can be expensive, technical, but we have to prioritize that Because it changes all the time, as you can see in the whole picture.
Speaker 2:On the right, it's important to have a strong right Because I can never compete with what they do Because they are used to the demand, so it's important that they take the serious things and are a real bitch on the right. So I think it's completely different. We have a fake image. We try to get the good and the happy stories. We get the tea on the right and TV is the best of all media To get the media to know the strong stories. People have experienced the disease. They will tell the stories that are best on TV. We have to focus on what is good on TV and that is the way of the bread. I hope that you will continue to be strong and that we will not find the ones that are best on.
Speaker 1:TV. You always look comfortable in all situations. You talk about sad things, about things that are good. You cover a very good spectrum. I think you are very good at getting a good story. But how do you manage to do that? You connect the network. You go into a situation where you talk to people. How do you manage to get a good story?
Speaker 2:I can ask you if you really want to think about it?
Speaker 1:How do you?
Speaker 2:work.
Speaker 1:Maybe it's natural for you, it's natural for me to love someone.
Speaker 2:I have a kind of attitude to what people in the room want to hear. I want to ask questions. I ask questions that are not very pleasant, but I can't give myself.
Speaker 1:You have the pressure on you.
Speaker 2:I don't know why I don't ask questions. I ask questions that are not accurate. I think I have tabloid taste. I hope I will meet someone who is good with what I choose to do, and I ask questions about the painting when you go back to TV, høgaland, what has been the biggest challenge in the last 20 years?
Speaker 1:You have probably been through challenges before. Have other challenges been difficult? I think the challenge is what kind of concept should be launched, or is the concept not?
Speaker 2:working. There are not any open things. That have really had a dilemma. I think the most difficult challenge was the competition, but it was positive. It was a challenge for people.
Speaker 1:It was in black screen. I haven't subscribed to them.
Speaker 2:I just have to wait for it to be free. It was good to happen, but it's the biggest crisis. What do you call it? I call it crisis, or it happens in the world, but most of the time I just have to check it.
Speaker 1:It's not a good idea.
Speaker 2:Yes, it is, and that's what started me. I wrote this before I had a big panel in 4 years. I came here at 7 am. I was big and I was 4 am. I sat there and worked for 30 hours. I worked for 2 hours. It was a fantastic time. I didn't have time to write 2-3 books.
Speaker 1:Maybe you should do that, maybe I should do that. It was a great roundabout at the end of the show. I'll see you next time. When I talk to people about that, they say I'm strong. He has to work. That's what many people say. Because you're so active, you're almost on all arrangements, whether it's in the weekend or you have to follow along so much and you're testing so many things. How do you combine that with family life? First of all, they're afraid that people.
Speaker 2:I know that people don't say that, but I have to be everywhere and that's when I get into big arrangements. I don't look up and I don't look up. I'm pretty happy and I'm all good, but it's a good thing. Yes, it's possible. I think that's what you're looking at.
Speaker 1:But what's your small story? How do you combine that with family life?
Speaker 2:Yes, I've never been as good at combining I haven't been able to do that for 10 years but I tried to follow up a bit better. Some of my kids were small in football training. I was a trainer for many years and things like that, but it's been a bit like that. I'm a good driver. I've been so Fertsblind and so Tentative and I've been able to get to know where I'm going to find the next thing and when I send out a message to you to get a date I have to. I've had so many balls in the air that I've been so I've been able to catch this that I've been able to make a better balance in life. I haven't had a good balance between private life and work, so I'm glad that some of you believe that I'm not as happy as I am with being a pensioner. I just have to be happy to be a pensioner. I'm going to do everything I want, but I can never be unminerent. So the balance that could have been better was.
Speaker 1:You're asking me a lot of questions. We've had this in the studio, so have you ever done it?
Speaker 2:Yes, we often have a founder of our company and it's true, people are very upset about what they're doing, but you don't see it on the clock. But with the Desto Checker and the work, you don't notice that you're at work.
Speaker 1:It's a bit of a joke, you know. It's a bit of a check-up, but it's a bit of a dangerous thing to catch up with.
Speaker 2:You can keep up with the time.
Speaker 1:But it's a fantastic gift. You often have to work with someone to check.
Speaker 2:I've never had a job that I sit on the clock. It's like if I'm on the clock, I hope that you're less than me.
Speaker 1:So I don't have more time to do that. I feel good about that. Very good, let's go to Lynne. Are you ready for that? We have some questions that we play almost the same, but we'll try. Do you have a book in the podcast you just recommended, or is it a bit early?
Speaker 2:Books are reading too little. If you sit with the Mac in the morning, you take it and come back. You have dopamine from social media. So it's too little books. But podcasts are a bit better. I try to force myself to go on a trip for a bit of a night and then I often listen to podcasts when I go alone. One of my favorite songs I feel like a football podcast, but mostly about the life of the girls. I sit in the studio and it's a lot of fun If I mix a bit with you. I'm lucky this podcast I started listening to for a while. I started listening to old podcasts.
Speaker 1:This is how the fight started. Many of the guests sat there.
Speaker 2:I like many others, but no one noticed my height From true crime to I don't know.
Speaker 1:If you find a podcast, you start listening to old episodes.
Speaker 2:It's interesting.
Speaker 1:It's a format that lives a bit longer.
Speaker 2:It's one of the most brilliant new episodes of the last few years. How long have you been listening to old podcasts?
Speaker 1:I think it started to explode for a year. I think it's been 5 years. It started to take off and it's been going on and on. When I make it, it takes time to build up.
Speaker 2:I think I read it a few times. Most of it goes between 4 and 20 years. 4 and 20?.
Speaker 1:What do you call it? 7 year podcast graveyard you find all the podcasts that are dead to 20.
Speaker 2:I hope so.
Speaker 1:We should have our own heart. We have 5 months so we can deliver it, but if we get a new number it should take a week.
Speaker 2:People know what day it will be, but it's not easy.
Speaker 1:We have to be more frequent. It's something we have to do first. You haven't thought about it yourself.
Speaker 2:I've thought about it many times. I had a podcast studio in Ferkinggården, the one I was on TV last year. Two things started with me. One was 10 years old, the other was a technician. I delivered it. I was sitting there for an hour, you were not right.
Speaker 1:I'm so relieved. I've been thinking about it many times. I've been living in the kitchen. I've heard a lot of people talking.
Speaker 2:I've heard a lot of people talking. I've heard a lot of people talking. I have to take a step.
Speaker 1:Technically we have a simple system, but we'll help you with that.
Speaker 2:I'm in the middle of a program. I'll just hit the drone.
Speaker 1:Absolutely. Do you have a role model? Do you think of my?
Speaker 2:brand.
Speaker 1:Yes, it can be a little bit like the brand, something you can see as a job or a life in general. I think I have a new one.
Speaker 2:I don't have one. The first role model was Stephen Gerrard at Kevin Keegan.
Speaker 1:In the TV brand.
Speaker 2:there are many people who don't like it. I like the way they fly. I don't like the whole personality, but it's really cool. When I was young, it was really cool to have him. It's the sketch-genre. I can see it again and again. It never made anything more brilliant than it was in the past. It was a fantastic job. It was incredible.
Speaker 1:It was very good. Have you got any extra advice? That is the reason you have jobs with your own life.
Speaker 2:Advice. I think I talked to him once. He said that it's not about what everyone else says, what advice you have, what you know about your own life, what you feel is the best yourself, what you don't master. That's a good advice, because no one knows what you feel.
Speaker 1:I had a mentor a few years ago, one who was a few years ago. I have been away from him for a few years. He said that I have to tell you this, but you know it's the best yourself. I can just say it from my place. Even if I can be like in the brand, it's a completely different place you are. So it's good to have feedback, but you have to decide yourself.
Speaker 2:I can just think about it. I can just think about it with a mentor. I have some knowledge about the North Carolina, but I can't find the right one. I can just think about it. I can't take the whole spectrum and say that I am the best. I think that's very useful.
Speaker 1:We sat for the first week or so, about 30-40 minutes. We cancelled it, but we had a whole live talk. I had written some points that you could talk about. I think it's a good podcast. If we find topics that you work with, then you find the experts. But that's also a good difference for me.
Speaker 2:It's very useful to have people who are brave and brutal. I should think about having a solid person, but I can't find someone who is accurate.
Speaker 1:There are not many in that audience. No, it's not that easy, but it's good for me. Can you tell us about yourself? Who are most others you know?
Speaker 2:It can't be a little bit of a quarter. I can't even draw a few. I can draw one thing that you haven't guaranteed I have Olen Riknesen as a music teacher. Have you? Yes, very, in the youth school we were in.
Speaker 1:I think he was super motivated.
Speaker 2:I think all the boys in the class sat in front of him Talking about football, music, the music field. There was no inter-station for him.
Speaker 1:It was a nice way to get to know him. So you didn't come in with an O-Bo, no, he just sat on the floor.
Speaker 2:But the most fun music time is free.
Speaker 1:That's good. This was fantastic. It was nice to be here. I have to promise you all to go to the TV in Gauland and sign up for an subscription. You can cancel it, it's a huge economic crisis.
Speaker 2:No, you can't cancel it. You can cancel it when you want. Thanks for your support.
Speaker 1:Good, I wish you luck. Hope you get it. Maybe you can come back to the studio and tell us about your success story.
Speaker 2:I don't know.
Speaker 1:Have a nice day. Good luck. The small success is played in a professional podcast studio at H90 in Hagesund. If you want to know more about the creative work environment and the work field at H90, go to H90.no.